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Owning the National Team: Monopolies and Football

Ahead of the next stage of the World Cup Qualifiers, I think it’s important to take note of how the powers that be have been affecting their popularity and what it means for the regime and of course for Filipino football. Everyday the regime’s influence is greatly felt in the political scene, taking off from a thunderous campaign President Aquino felt the love from sister Kris and her network ABS CBN as well as from a host of stars that gave their support. Now we see how government is unravelling as a network of different kaibigan, kaklase and kabarilan (friends, classmates, shooting buddies) and even how the shape of the cabinet is filled with liberal party supporters who can do no wrong. De Quiros noted that from Rico Puno’s bribery to the corruption and subsequent Aquino defence of DOTC’s Virginia Torres and Mar Roxas’ induction into the department, not to sound like an Arroyo supporter whose lies are the only thing they have going but this has all been evident from the start. Besides the KKK, the regime is also being singled out for the Kamaganak Inc, being that in truth the government is even more dominated by Aquino’s relatives than that of the Arroyo regime. Case in point is Butch and Julia Abad, budget and PMS secretaries respectively. Though, for me what is more pressing is not the composition of officials but mainly how they have failed to deliver on the “change we need” and in fact delivered the opposite comparable or arguably worse than the lost Arroyo years.

Which brings us to football, and our first point regarding Media, before the Panaad game against Mongolia, ABS-CBN had already purchased the rights to air the game exclusively. Immediately it cannot be denied that it is a good deal seeing as how the game should be televised. However, taking a look at how the relations of the Philippine National Team has developed with the network brings into question the entanglement of the money, power and influence that ABS CBN has with the KKK and Kamaganak Inc. In short it’s as if ABSCBN has become a new government agency or network vastly more powerful than the official NBN and it has Kris Aquino at the helm as a media secretary of sorts.

ABIAS CBN: State Propaganda Revisited

It has already been apparent for a while now that ABS CBN is a network that has devoted a large amount of airtime to being Aquino stalwarts. Kris Aquino as the de facto first lady has organized her troops well and the good history with owners the Lopez family does help. Though more than the aspect of economic power it was Kris Aquino and her troops who really spread the word and influence for her brother. Overall the bias is not as clear as Fox News for example but the combination of “unregistered” state support and the sensationalism that mainstream media does so well is what puts Kris Aquino in the perfect position of money and misguided patriotism.

Granted that for the game the Azkals needed the money, who gets state funding nowadays anyway? Granted also that televising the game is a big step in appealing to a wider audience in how the game is essentially for a wide audience in the first place. But exclusive? So exclusive that smaller media institutions are snubbed into getting the latest and more important Azkals news? Some reporters in Cebu experienced a blackout of sorts from the Azkals recreation visit before training, even after the Cebuano audience has always been faithful to the sport their local media was banned from reporting on the visit. However Sports Unlimited had the scoop. Former anchor and now Press Secretary Ricky Carandang for example lets ABS CBN always get the first and latest from Malacanang though with football the network had to pay for it.

with Randy Santiago

ABS CBN has discovered a way to monopolize a piece of news, ala imperialism, and with the hype Filipino Football is getting, with the kind of political and economic power being already established the network is milking the center of Filipino football for all it’s worth. Moreover this does not end with media coverage.

“I’m gonna make you an offer you can’t refuse”

The rising valuation placed on the Azkals as a team similar to how players in Europe have their wages sky rocket as their form gets better, though at the risk of sounding like a conspiracy theorist Kamaganak Inc and KKK has extended itself beyond media economic gains into the commercialization of the sport. Current Philippine Sports Commission Chairman is a former San Miguel executive and has personally been very keen over the current renovation of the Rizal Memorial Stadium that is also being headed by San Miguel and is also of course largely a Cojuangco company. Even sports is kept in the family.

I am not saying that the RMS should not be renovated but amidst all of this the emerging pattern is all too familiar from the Mafia tactics of the Arroyo family, and that a lot of the criticism that the Aquino regime is facing has its annexes in the business of sports as of late. It’s a state monopoly in the truest sense of the word franchising into sport.

Win to Survive

While all agree that for Football to get the attention and facilities etc it deserves it needs money so no surprise that the ruling family (not only in government) is involved somehow. In Europe for example numerous networks always air different football games, I assume the consensus is that the treatment of football the commodity is too big and too isolating for one network to handle. Many of us have tried numerous networks in our efforts to live stream from different sites linked to different networks and kept on switching just to get the right reception. A national team needs to be nationally available regardless of any business deal.

Mainly, all of this is to illustrate that despite the positive injection of football the mainstream media has driven into popular culture it is still a symptom of the treatment of government like a business by subsequently merging itself with media. We must be critical of how this treatment will affect the sport. Of course this will entail additional hype to the sport but ultimately it reaches a point when the companies and officials are the actual beneficiaries of football teams. European club owners have the bad habit of spending on teams to the point of indebtedness, an issue amplified if a team is not doing well on the pitch. What happens when the Azkals start losing? Former National Team keeper Vic Sison was part of the team that beat Japan in the late 50s, a significant achievement especially in today’s standards. He recalls that when the team started losing media forgot about them, sponsors especially the Chinese ones pulled out and to pay for the trip for international matches even became a burden. This was before Dan Palami, but even Dan Palami is not financially as omnipotent as the ruling family.

Before the game against Sri Lanka, everyone has hope, the excitement needs to be continuously affirmed. Let’s hope that a win against Sri Lanka among others, leads to the team being strong enough to be independent from exclusive media ownership. No national team can be owned.

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Philippine Football’s Housing Question: Of Stadium Development and Demolition Issues

Our road to possible World Cup glory really starts on July 3 when we take on Sri Lanka in a qualifier match on home soil in the Rizal Memorial Sports Complex (RMSC). This much awaited game for the Manileno fan base of the revamped Azkals continuous to reach a certain level of hype in the metro especially over the ticket prices, which in an economy like ours can determine a lot in terms of attendance and success of tangible and participative support. According to the news reports, tickets for the game will be priced at P200, P300, P2,000 and P3,000, ($5, $7, $46 and $69) a big leap from the prices at Panaad, Bacolod which even gave away a large number of free tickets. Ticket prices are only one side of the coin, it is important to see what this means in terms of the development of football as played in our own stadiums. This is invariably connected to the concept of modernization yet it takes place in sports, something that is somewhat problematic especially concerning the bleak trend of urbanization currently going on.

The Housing Question

Engels’ famous book takes on this topic by saying that fundamentally the contradiction on this matter is between the city’s urbanization and the development of the countryside. In other words, in this context it means the genuine development for both sides considering the historical tendencies of both, that being the concentration in cities and the exploitative backwardness of most provinces. Yet how do we house big football games? Moreover what does this imply and bring into play in terms of football development? While the provinces hold the strongholds of domestic support for football, the entire country is still a long way from having the proper leagues and systems in place for national development. Manila on the other hand still holds the promise of commercial success.

Many have already pointed out that these gargantuan ticket prices defeat the purpose of both popularizing and familiarizing people with football, especially the joys of live football. Ryan Fenix notes that people may be doubtful for the Sri Lanka game, taking into account if many will settle for the bleachers? Of course to some extent it is expected that with the increasing hype of local football especially with the Azkals, there will always be someone or some people who will capitalize on it. San Miguel attempted to but backed out of sponsorship for the upcoming game while Smart is already on the bandwagon. Eventually this translates into profiteering over accessibility. The problem is at what cost? Manila is the perfect stage to get a real start on the profiteering game which has a concentration of people, capital and hence profit. A hefty profit from this game can mean a continuation of the “big games” housed in Manila, possibly creating a Manila-centric approach to big live games, discounting both the local talents and facilities elsewhere and the inherent grassroots nature of football as evidenced by Iloilo and Bacolod. This treatment of football as differing from the city to the countryside reflects what the Housing Question points out, in that it seeks to maintain the metro as a bastion for capital accumulation and the countryside as excluded from this brand of “modernity” when in truth, the development of football is much more advanced in the countryside. As in many things, the basic sectors of society have been the determinant of advancement and also like many other things, the ruling elite refuses to recognize this. The game in RMSC is in itself not a bad thing, but we should be wary of the predisposition both the state and corporations can take in handling the situation of football for all especially with these ticket prices which are generally not a good sign.

Not a good sign

I remember the demolitions incurred by the construction of massive stadiums for the Beijing Olympics in 2008, many urban poor citizens were displaced in China, of course locally we are increasingly becoming no stranger to this phenomenon. Last May 23, there was another attempt at illegal demolition against the residents of Barangay Corazon de Jesus by the city government of San Juan. The San Juan government wants to put up a New City Hall on the site that is 1.6 hectares and houses close to a thousand families. It was already deemed illegal a few months ago since a DILG order stated that the site was not to be demolished. The enforced relocation program to Montalban did not sit well with residents, an article in Pinoy Weekly interviewed a woman as saying:

“Kamatayan ang katumbas ng pag-relocate sa Montalban,” ayon kay Liza Fariscal, miyembro ng Samana na may 50 taon nang naninirahan sa Brgy. Corazon de Jesus. “Alam namin na walang kabuhayan doon. Substandard ang mga bahay, walang tubig na malinis, at ang kuryente ay generator na ilang oras lang binubuksan.”

In other words, the people of Corazon de Jesus feel that relocation to the middle of nowhere in Montalban is like a death sentence, citing no water, electricity, services and livelihood to be found in the area of which they are being forced to settle in.


    *Former President Erap Estrada even physically hit an activist in his anger at those who thwarted the plans of the city he loved

    The residents protested with their barricades and eventually the demolition teams gave up. Their collective action while localized is not an isolated case as in areas like Pangarap Village, North Caloocan residents also prepare for the violence and again illegal demolition of the Carmel Development Inc. Owned by the Araneta family. While the dispute over land is still tied up in court the CDI is already on the move terrorizing the residents with private armies. The dispute reached its boiling point when people were shot last April 28 by angered mercenaries of CDI. Since then protests have been stepped up chasing away any meddling elements of the CDI.

    These are only a few of the many cases of illegal demolition of urban poor areas who have no consideration for the livelihood and actual lives of the residents, cases that have increased since the instalment of the Aquino regime.

    I mention these issues as a precedent of what is eventually to spread in every imaginable urbanization project that both corporations and the state have to offer. Ticket prices are one side of the issue, a legitimate one that should raise protests from fans. Recently Arsenal FC of North London raised ticket prices by 6% prompting the biggest boycott of the clubs history leaving a significant part of the Emirates Stadium empty during games. Football as played in stadiums requires stadiums themselves and as of now we only have two that can accommodate international games. Do we want more? Of course, however this aspect of development, albeit of facilities should not coincide with the demolition of urban poor communities. If so, I wouldn’t be caught dead watching a game in a stadium erected on such grounds.

    The housing question has come to Philippine football, particularly the next phase is stadium development and greater capital accumulation and Manila seems to be a likely target. Though if not the provinces are not excluded from the resulting damage that urbanization is bringing to poor communities.

    While the last game in Panaad seemed a fitting homage to the players and supporters who kept football alive in the country we are entering uncharted yet somewhat inevitable territory. I have made no definite predictions, yet I must assert that these things are possible with the current inclinations of the forces moving behind the games and teams. Towering ticket prices and demolition teams all around, both the infrastructure and massive culture of support remain questionable with these developments. Meaning it’s looking like going down a road which is increasingly capitalist and the implosion of football in regard to the housing question or the contradiction between city and countryside is a matter of approaching football like a service to the people, something that is acceptable for it to self-sustaining and just.

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